Privacy Policy

The purpose of this privacy policy is to inform visitors to our website and our customers persons interested about how personal data (data) is processed. Please also see below the information on the joint responsibility pursuant to Art. 26 Para. 2 Sentence 2 of the General Data Protection Regulation (GDPR).

I. Who is responsible for processing the data and who can I contact?

Responsible body for the processing of data on this website:

Solar Promotion GmbH, Kiehnlestraße 16, 75172 Pforzheim

Tel.: +49 7231 58598-0
Email: info(at)solarpromotion.com

If you have any questions about data protection, please contact our data protection officer:

VdE Service GmbH
Mr. Sandro Berger
Eduard-Pfeiffer-Straße 48
70192 Stuttgart

Tel.: +49 (0)711 22 333-26
Email: datenschutzbeauftragter(at)solarpromotion.com

II. What data do we process?

1. Data transfer via the internet

When you visit this website, we will process your IP address, the date and time of your visit, information about the browser used including language settings and operating system, the address of the website from which you came to our website (referrer URL) as well as information about the files you accessed. Your browser automatically transfers this data to your internet provider, and your internet provider transfers it to us.

Why do we process this data?

We process this data so that you can load our website, to allow us to check and, if necessary, restore system security and stability, as well as for the purpose of obtaining statistics (see below). We are not able to assign this data to a particular person. The legal basis for this processing operation is Article 6 para 1(f) of the General Data Protection Regulation (GDPR). We have a legitimate interest in ensuring that our website is properly displayed on your screen, and in being able to identify and rectify the cause of any faults.

How long is this data stored for? Do I have to provide this data?

The data is stored in log files and automatically anonymized after 7 days.

There is neither a legal nor a contractual obligation for you to provide this data, nor is it required in order to conclude a contract with us. However, for technical reasons it would not be possible to visit our website without these data being processed.

2. Storage of cookies

We use cookies on our website. Cookies are small files that contain an ID number. Cookies are stored on your computer or mobile device when you access our website. When you access our website again, the ID number allows your computer or mobile end device to be recognized.

Why are cookies used?

Thanks to session cookies, you do not have to re-submit data on our website, even if you have visited other websites in the meantime. The purpose of these session cookies is to make using our website easier. Session cookies are used solely to improve user-friendliness. We also employ persistent cookies in order to collect statistical data on the use of our website, and to evaluate this for the purposes of optimizing our services (see II.3.).

In particular, the cookies listed below are used for the following purposes:

  • Exhibitor list filter settings – improving user-friendliness
  • Conference filter settings – improving user-friendliness
  • Cockpit login – handling the login process
  • Auth Server cookie – Handling of The smarter E Login
  • Permanent Login cookie – Permanent Login for The smarter E Login Area
  • Do Not Track cookie – preventing the use of cookies requiring consent

The legal basis is Article 6 para 1(f) GDPR. We have an interest in enabling the user-friendly use of our website and in optimizing our website and/or documenting user decisions.

In addition, with your consent, we use the following cookies for the following purposes:

  • Google Analytics – collecting statistical information about website usage
  • JENTIS – tracking optimization of websites
  • Google Ads – displaying interest-based advertising (retargeting)
  • Facebook Pixel – displaying interest-based advertising (retargeting)
  • LinkedIn Conversion Tracking – displaying interest-based advertising (retargeting)

The legal basis is Article 6 para 1(a) GDPR.

How long is this data stored for?

The following cookies will be erased after you close your browser.

  • Session cookie
  • Auth Server cookie
  • Filter settings for the exhibitor list
  • Filter settings for the conference and exhibition program
  • Cockpit login (expires after one hour of inactivity, or upon closing the browser)

Our persistent cookies are retained for the following duration:

  • Do Not Track cookie: 12 months
  • Permanent Login cookie: 12 months
  • Google Analytics Opt-in: 12 months
  • JENTIS Opt-in: 12 months
  • Google Ads Opt-in: 12 months
  • Facebook Pixel Opt-in: 12 months
  • LinkedIn Conversion Tracking Opt-in: 12 months

Do I have to provide this data?

You can visit our website without cookies requiring consent being used. There is no obligation to consent to the use of these cookies (see II.3.).
Most internet browsers accept cookies automatically. You can set your browser so that it does not accept cookies. You have to change the settings on each browser and each end device that you use separately.

How are cookies and privacy settings managed?

We use the consent management service Usercentrics of Usercentrics GmbH, Sendlinger Str. 7, 80331 Munich, Germany (Usercentrics). This enables us to obtain and manage the website users’ consent to data processing.

The processing is necessary for compliance with a legal obligation (Article 7 Para. 1 GDPR) to which we are subject (Article 6 Para. 1 Sentence 1 (c) GDPR). The following data is processed for this purpose:

  • Date and time of access
  • Browser information
  • Device information
  • Geographical location
  • Cookie preferences
  • URL of the page visited

Without processing, the website’s functionality cannot be guaranteed.

Usercentrics is the recipient of your personal data and acts as a processor on our behalf. The data is processed within the European Union. Further information on objection and removal options vis-à-vis Usercentrics can be found at https://usercentrics.com/privacy-policy/ .

The data will be deleted after 3 years.

Please note our general information on the erasure and deactivation of cookies.

3. Cookies requiring consent

3.1 Web analysis using Google Analytics

We use Google Analytics, an analytics tool provided by Google LLC (Google). This tool creates pseudonymous usage profiles for visitors to our website. Google uses persistent cookies (see II. 2.). The information created by the cookie about the use of our website is processed by Google in the USA. This information is the data described under II. 1. above. Google also processes the search term you used to find our website via a search engine. We use Google Analytics with enabled IP anonymization. Google will shorten your IP address within the European Union and the European Economic Area. Only in exceptional cases is the full IP address transferred to the USA before being anonymized. For more information on Google Analytics, please visit the following Google website: https://support.google.com/analytics/answer/6004245?hl=en .

Why do we process this data?

This data is processed for the purpose of market research and to tailor the design of our website to meet user requirements. Google processes this data on our behalf in order to evaluate the use of our website and to compile reports on activities on our website.

The legal basis is your consent in accordance with Article 6 para 1(a) GDPR.

How long is this data stored for? Do I have to provide this data?

The data will be held for 14 months.

There is no obligation for you to provide this data, nor is it necessary for the conclusion of a contract with us. You can prevent cookies from being stored and Google Analytics from being used by changing your browser settings (see II.2.). Furthermore, you can prevent the processing of data generated by the cookie by downloading and installing the plug-in available from the following link: https://tools.google.com/dlpage/gaoptout?hl=en . Alternatively, or if using a browser on a mobile device, you may withdraw your consent under 3.5.

3.2 Google Ads conversion tracking

Our website uses Google Ads conversion tracking provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

If you have reached our website via an advertisement placed by Google, Google Ads will place a cookie on your computer. The conversion tracking cookie is set when a user clicks on an ad placed by Google.
If the user visits certain pages within our website and the cookie has not expired, both Google and we can recognize that the user was directed to those pages after clicking on the advertisement. A different cookie is assigned to each Ads customer so that cookies cannot be traced via webpages owned by an Ads customer. We do not collect or process any personal data as part of the advertising measures mentioned. We do not receive any additional data from using this advertising medium; in particular, the identification of users based on this information is not possible.The information collected using the conversion cookies helps in compiling conversion statistics.

These cookies generally expire after 30 days and are not used to identify individuals.

The legal basis for the integration of Google Ads and the resulting transfer of data to Google is your consent in accordance with Article 6 para 1 sentence 1(a) GDPR.
Personal data, including your IP address, is transmitted to Google in the USA whenever you visit our website. Google stores this personal data. Google may transfer the personal data collected through this technical process to third parties. Further information about data protection at Google is available at https://policies.google.com/privacy?hl=en .

There is no obligation for you to provide this data, nor is it necessary for the conclusion of a contract with us.

You can prevent cookies from being stored and Google Ads from being used by changing your browser settings (see II.2.). Alternatively, you may withdraw your consent under 3.5.

3.3 Facebook Pixel

This website also uses the Custom Audiences remarketing function from Facebook Inc. ("Facebook"). This allows users of the website to be shown interest-related advertisements (Facebook Ads) when they visit the social network Facebook or other websites that also use the same process. The intention behind this is to show you advertisements which are interesting to you, in order to make our website more interesting for you.

The marketing tool used (Besucheraktions-Pixel) automatically establishes a direct connection between your browser and the Facebook server. We cannot influence how and to what extent your data is used by Facebook via these tools. We therefore provide the information we have at this point: Integrating Facebook Custom Audiences provides Facebook with the information that you visited a particular page on our website, or that you clicked on one of our advertisements. If you have registered with a Facebook service, Facebook will be able to make a connection between your visit to the page and your account. Even if you have not registered with Facebook, or if you are not logged in, there is a possibility that the service provider will be able to identify and save your IP address and other identifiers. A cookie may be stored on your computer for that purpose.

For more information on how Facebook processes data, please visit https://www.facebook.com/about/privacy .

The legal basis for processing your data is the consent you have given in accordance with Article 6 para 1 sentence 1(a) of the General Data Protection Regulation (GDPR). You can withdraw this consent at any time with effect for the future by customizing your privacy settings under 3.5.

3.4 LinkedIn conversion tracking

On our website we use the LinkedIn Insight Tag for conversion tracking by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland; "LinkedIn".
The LinkedIn Insight Tag places a unique LinkedIn browser cookie (conversion cookie) in your browser to enable the collection of the following data for this cookie: Metadata such as IP address, time stamp and page events (e.g. page visits).
These cookies have limited validity. If you visit certain pages within our website and the cookie has not expired, both we and LinkedIn can recognize that you were directed to that page after clicking on the advertisement.

The LinkedIn Insight Tag allows LinkedIn to collect data on website visits, including URL, referrer URL, IP address, and device and browser features (user agent) as well as the time stamp. This data is transmitted to LinkedIn, the IP addresses are shortened or hashed (if they are used to reach members on different devices). The direct LinkedIn member identification numbers are removed within seven days in order to pseudonymize the data. The remaining pseudonymized data are then deleted by LinkedIn within 180 days.

LinkedIn does not share any personal data with us. It merely offers summary reports about the website’s target group and the performance of the advertisement. The information collected using the conversion cookie is used to compile conversion statistics. These inform us about the total number of users who click on one of our advertisements and who have been taken to a page with a conversion tracking tag. The retargeting function provided by LinkedIn helps us show visitors to our website target group-specific advertisements for our products and services outside of our website without being able to identify the user.
LinkedIn members can set the use of their personal data for advertising purposes in their account settings.

The legal basis for data processing is the consent you have given in accordance with Article 6 para 1 sentence 1 (a) of the General Data Protection Regulation (GDPR). You can withdraw this consent at any time with effect for the future by customizing your privacy settings under 3.5.

For more information about cookies and the LinkedIn privacy policy, please visit https://www.linkedin.com/legal/cookie-policy and https://www.linkedin.com/legal/privacy-policy .

3.5 Customizing the privacy settings

You can edit your privacy settings at any time using the link below. You can also withdraw your consent to cookies that require consent (see 3.1-3.4) by clicking on the link below. If you use several end devices or browsers, you will need to click on this link from each end device and in each browser.

Manage privacy settings

4. User account and comfort login

A User may create a user account via the The smarter E Login registration, which allows the creation of a quick login for the connected websites of Solar Promotion GmbH and Solar Promotion International GmbH. This user account grants registered Users access to exclusive content; Users can influence which content they are primarily shown by stating their areas of interest. Users are required to enter some mandatory information when registering.

Why do we process this data?

The data we process is data which is required to identify and address the User. Furthermore, areas of interest can be selected in the user profile and saved as as usage profile (see 5.). The legal basis for saving the usage profile is performance of a contract according to Article 6 (1) (b) GDPR.

How long is this data stored and do I have to provide it?

A user account cannot be created without the mandatory registration information. Voluntary information about areas of interest is only saved for as long as it is activated. A history is not created. The user data is saved for as long as the user account exists. If a User closes their his/her account, the data connected with the user account is deleted, with the exception of any data which must be saved for reasons of commercial or tax law pursuant to Article 6 (1) (c) GDPR. It is up to the User to decide whether he/she wishes to save his/her data once the contract has been terminated. We have the right to irretrievably delete all user data saved during the term of the contract.

5. Analysis of website usage to show relevant content

When using the websites, the content visited during a browser session is analyzed in order to create an anonymous usage profile. In this usage profile, information about the content of the pages visited is stored.

Why do we process this data?

Based on this anonymous usage profile, website content particularly relevant to the user is selected and displayed in a prioritized manner. The legal basis is the legitimate interest of the website operator according to Article 6 (1) (f) GDPR.

How long is this data stored and do I have to provide it?

This usage profile will be stored in the session cookie which will be deleted when the session is closed. In this context, no personal data is processed beyond the session itself. There is neither a legal nor a contractual obligation for you to provide this data, nor is it required in order to conclude a contract with us. However, for technical reasons it would not be possible to visit our website without these data being processed.

This usage profile is regularly saved to the user account of registered and logged on users. When a user repeatedly logs on, the profile is written in the session cookie at the beginning of each session. This allows the system to suggest increasingly better content for registered Users under the Terms of Use. The legal basis for saving the usage profile is performance of the contract according to Article 6 (1) (b) GDPR. When the user account is deleted, the data is irrevocably deleted from the database.

6. Registering using your Facebook account (Facebook Connect)

If you have a Facebook account, you can register with the ticket shop on our website by clicking on the “Sign in with Facebook” button. You will then be transferred to Facebook, where you can register by entering your Facebook login data. We only use your Facebook user name, first name and last name for registration in our ticket shop. To find out how Facebook processes your data and your rights in this context, please refer to the Facebook privacy policy. We do not have any influence over how Facebook processes your data. Conversely, it is possible that data may be transferred to Facebook from our website. If you do not agree to this type of data transfer between Facebook and us, please do not use your Facebook account to register with us. The legal basis for data transfer to and from Facebook is your consent (Article 6 para 1(a) GDPR).

This data is provided voluntarily. Registration using Facebook is not necessary for the conclusion of a contract with us.

7. Registering using your Google account

If you have a Google account, you can register with the ticket shop on our website by clicking on the “Sign in with Google” button. You will then be transferred to Google, where you can register by entering your Google login data. We only use your Google user name, first name and last name for registration in our ticket shop. To find out how Google processes your data and your rights in this context, please refer to the Google privacy policy. We do not have any influence over how Google processes your data. Conversely, it is possible that data may be transferred to Google from our website. If you do not agree to this type of data transfer between Google and us, please do not use your Google account to register with us. The legal basis for data transfer to and from Google is your consent (Article 6 para 1(a) GDPR).

This data is provided voluntarily. Registration using Google is not necessary for the conclusion of a contract with us.

8. Registering using your LinkedIn account

If you have a LinkedIn account, you can register with the ticket shop on our website by clicking on the “Sign in with LinkedIn” button. You will then be transferred to LinkedIn, where you can register by entering your LinkedIn login data. We only use your LinkedIn user name, first name, last name and email address for registration in our ticket shop. To find out how LinkedIn processes your data and your rights in this context, please refer to the LinkedIn Privacy Policy. We do not have any influence over how LinkedIn processes your data. Conversely, it is possible that data may be transferred to LinkedIn from our website. If you do not agree to this type of data transfer between LinkedIn and us, please do not use your LinkedIn account to register with us. The legal basis for data transfer to and from LinkedIn is your consent (Article 6 para 1(a) GDPR).

This data is provided voluntarily. Registration using LinkedIn is not necessary for the conclusion of a contract with us.

9. Purchasing exhibition tickets, particularly via the ticket shop

If you purchase tickets for exhibitions or other events via our ticket shop or on the door, we will process the data you have provided as part of the transaction.

Why do we process your data?

We process your data for the purposes of contract performance or in order to take steps prior to entering into a contract before an exhibition or other event. In particular, we process your email address in order to be able to send you order confirmations and online tickets, and so that we can inform you of any changes concerning the exhibition. We will process your (company) name and your postal address for the purposes of dispatching tickets, if applicable, invoicing and accurately assigning your order to your company. In addition, we will process your data when you enter the exhibition grounds in order to check whether you have a valid ticket for the relevant exhibition. The legal basis for the data which you have entered into the required fields is Article 6 para 1(b), and for the data you have provided on a voluntary basis is your consent according to Article 6 para 1(a) GDPR.

We will use your data to send you advertising for services comparable to the ones you ordered from us by post or by email, provided you have been our customer in the previous three years and have given us your postal address or your email address. You have the right to withdraw your consent at any time if you do not wish to receive information about our services (see V.) The legal basis is Article 6 para 1(f) GDPR. We have a legitimate interest in sending out direct marketing.

Furthermore, we process your data in order to conduct market and opinion research for our own purposes. The legal basis is Article 6 para 1(f) GDPR. We have a legitimate interest in optimizing our services and adapting them to better suit your needs.

If you have booked and attended an exhibition / conference, we would ask you after this exhibition / conference about your satisfaction with this exhibition / conference. To do this we will send you an e-mail to the e-mail address provided at the time of booking, containing a link to a survey via the platform Survey Monkey of SurveyMonkey Europe UC, 2nd Floor, 2 Shelbourne Buildings, Shelbourne Road, Dublin, Ireland.
As part of the customer satisfaction survey using Survey Monkey software, please also refer to Survey Monkey's privacy policy, available at https://www.surveymonkey.com/mp/legal/privacy-policy/ .

If you do not wish to be asked, in particular by e-mail, about customer satisfaction of the exhibitions / conferences you have booked and visited, you can object to this use of your data at any time (see V.). The legal basis is Article 6 (1) (f) GDPR. We have a legitimate interest in optimizing our services and adapting them to your needs.

How long is the data stored for?

We are permitted to hold your data for as long as is necessary for the performance of a contract. We are allowed to store much of your data at least until a contract has been performed, and subsequently within the statutory limitation period of 3 years. We are allowed to hold data until the maximum limitation period expires in order to assert or defend legal claims, if necessary. If we are obliged to store certain data, we are authorized to hold this data until the end of the retention period laid down in Section 257 of the German Commercial Code and Section 147 of the German Tax Code. The legal basis is Article 6 para. 1 (c) GDPR in conjunction with these laws. These retention periods can be up to 10 years.

Do I have to provide this data?

Our events constitute voluntary services. However, in order to register, we require your email address, your company name and your invoice address as a minimum, as we would otherwise be unable to send you participation certificates and invoices. Further information is not required for participating in events. You are providing your name on a voluntary basis for the purpose of allowing us to address you personally.

Payment system Klarna

In order to offer you Klarna’s payment methods, we might in the checkout pass your personal data in the form of contact and order details to Klarna, in order for Klarna to assess whether you qualify for their payment methods and to tailor those payment methods for you. Your personal data transferred is processed in line with Klarna’s own privacy notice.

10. Registering for webinars and downloading white papers and market studies

When you register for a webinar or download a white paper or a market study, we will process the data you enter for the purposes of contract performance and taking steps prior to entering into a contract. This means, in particular, that we process your email address in order to be able to send you a participation certificate or a download link. We will process your (company) name and your postal address for the purposes of invoicing and accurately assigning your order to your company. The legal basis for the data which you have entered into the required fields is Article 6 para 1(b), and for the data you have provided on a voluntary basis is your consent pursuant to Article 6 para 1(a) GDPR.

In addition, we use your data in order to send you email advertising and – if you have provided your postal address – to send you advertising by post (see also II.9 above and see V. below regarding your right to object).

Our webinars and download services are provided on a voluntary basis. However, in order to register, we require your email address, your company name and your invoice address as a minimum, as we would otherwise be unable to send you participation certificates, download links or invoices. Further information is not required. You are providing your name on a voluntary basis for the purpose of allowing us to address you personally. For information about the retention period, see II.9 above.

11. Newsletters

If you have subscribed to a newsletter, we will process the data you provided when subscribing to the newsletter.

Why do we process your data?

We process your email address and your postal address for the purpose of regularly sending you our newsletter. Once you have subscribed to the email newsletter, we will send you an email with a confirmation link in order to verify your email address. The legal basis is the consent you gave to us when subscribing to the newsletter (Article 6 para 1(a) GDPR).

How can I unsubscribe from the newsletter? How long is the data stored for?

If you no longer wish to receive the newsletter, you can withdraw your consent to receiving the newsletter at any time without stating any reasons by sending an email to unsubscribe[at]thesmartere.com (for more information about the right to withdraw your consent, see V.).

The data which you provided when subscribing to the newsletter will be deleted without delay once you have withdrawn your consent or unsubscribed from the newsletter. If you are also our customer, partner or employee, this data may be retained for a longer period for other purposes, provided it is needed to perform a contract or employment contract, or is subject to statutory retention obligations.

Do I have to provide this data?

Our newsletter service is provided on a voluntary basis. However, we require your email address in order to send you our email newsletter, and to send you our newsletter by post we need your postal address. Further information is not required for receiving the newsletter. You are providing your name on a voluntary basis for the purpose of allowing us to address you personally. If you have subscribed to an email newsletter, providing your postal address is voluntary and serves the purpose of allowing us to inform you about events near you.

12. Marketing via email and telephone

If you have consented to receiving marketing material by email or to being contacted over the telephone, e.g. when downloading registration documents, we or our processors will contact you by email or telephone to provide information about exhibitions and conferences.
The legal basis is the consent you gave to us (Article 6 para 1(a) GDPR).

If you no longer wish to receive any marketing material, you can withdraw your consent at any time without stating any reasons by sending an email to unsubscribe[at]thesmartere.com (for more information about the right to withdraw your consent, see V.). The data you provided will be deleted without delay once you have withdrawn your consent. If you are also our customer or partner, this data may be retained for a longer period for other purposes if it is required for the performance of contractual or employment relationships or for compliance with statutory retention obligations.
We will need your email address to send you marketing material. Further information is not required to receive this information by email. You are providing your name and telephone number on a voluntary basis for the purpose of allowing us to contact you personally.

13. Contact form

We process the data you have provided in our contact form or sent to us by email in order to be able to process and answer your query.

Why do we process this data?

Under Article 6 para 1(a) GDPR, we are allowed to process data that you enter into our contact form provided you have given your consent to such processing by clicking the “submit” button. If you enter any sensitive information containing special categories of data (e.g. racial or ethnic origin, political opinion, religion or beliefs, trade union membership, genetic or health status or sexual orientation) into the “message” field, you are giving your consent for this data to be processed. If you transmit this data to us by email, the legal basis is Article 6 para 1(f) GDPR. If you are also our customer, Article 6 para 1(b) GDPR also applies as a legal basis.

How long is the data stored for? Do I have to provide this data?

The data will be erased no later than 3 months after we receive your query, unless we are entitled or obliged to store the data for a longer period under statutory provisions in conjunction with Article 6 para. 1 (c) GDPR. If you are also our customer, the retention periods under II. 6. apply.
There is no obligation for you to provide this data, nor is it necessary for the conclusion of a contract with us. Use of the contact form requires an email address to be entered, however, because otherwise we will not be able to respond. If you enter any additional data, you do so on a voluntary basis.

14. Marketing via mail

To inform potential customers about our exhibitions and conferences, we send marketing material via mail, including to people who have not yet had any contact with us.
To do so, we process the following data: first name, surname, address
We also use data from publicly accessible sources.

The legal basis is Article 6 para 1(f) GDPR. We have a legitimate interest in sending out direct marketing. This overrides the interest of data subjects in the protection of their data, as the data is publicly available and therefore not subject to high standards of protection.

You have the right to withdraw your consent at any time if you do not wish to receive information about our services (see V.).
Your data will then no longer be used to send you marketing material.

15. Embedding of YouTube videos

On this website, we use the YouTube embedding function to display and play videos from the provider YouTube, which is owned by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (hereinafter Google). We use the extended data protection mode, which means that videos are not accessed via youtube.com, but via youtube-nocookie.com. According to the provider, the extended data protection mode ensures that user information is only stored when the video(s) is/are played. When you start playing an embedded YouTube video, the provider YouTube uses cookies to collect information about your user behavior. According to YouTube, these are used, among other things, to collect video statistics, improve user friendliness and prevent any improper behavior. If you are logged in to a Google account, your data will be directly associated with your account.

Data may also be transmitted to the servers of Google LLC. in the USA.

Why do we process this data?

Google stores your data (even for users who are not logged in) as usage profiles and evaluates them. Such an evaluation is carried out in accordance with Article 6 (1) (f) GDPR on the basis of Google's legitimate interests in showing personalized advertising, market research and/or needs-based website design. In addition, our legitimate interest in connection with the integration of the videos according to Article 6 (1) (f) GDPR lies in the evaluation of user behavior, design of our website in response to user interest and the exploitation of the financial potential of our website.

How long is this data stored and do I have to provide it?

We do not store any data in connection with playing YouTube videos. For information on data saved by Google, please see the provider’s privacy policy under the heading of YouTube:

https://www.google.de/intl/de/policies/privacy .

If you do not want the assignment with your profile at YouTube, you must log out of Google before activating the button.

You have the right to object to the creation of these user profiles, but to do so, you must contact YouTube directly.

Visit https://adssettings.google.com/authenticated to opt out.

16. The smarter E Industry Days

16.1 Registration

If you register for The smarter E Industry Days on our website using The smarter E Login, we will process the data contained in your application.

Why do we process your data?

We process your data for the purposes of contract performance or in order to take steps prior to entering into a contract in the run-up to an event. In particular, we process your email address so that we can send you order confirmations and so that we can inform you of any changes concerning the event. We process your name, job title, company name, country information and email address for the purposes of sending out order confirmations and access data as well as accurately assigning your order to your company. The legal basis for this processing of the data which you have entered into the required fields is Article 6 Para. 1(b) GDPR.

We also use your data to send you email advertising for services comparable to the ones you have ordered from us, provided you have been our customer in the previous three years and have given us your postal address or your email address. You have the right to withdraw your consent at any time if you do not wish to receive information about our services (see V.). The legal basis is Article 6 Para. 1(f) GDPR. We have a legitimate interest in sending out direct marketing.

Furthermore, we process your data in order to conduct market and opinion research for our own purposes. The legal basis is Article 6 Para. 1(f) GDPR. We have a legitimate interest in optimizing our services and adapting them to better suit your needs.

If you have registered for and attended The smarter E Industry Days, we will contact you after the event to inquire about your opinion. We will send you an email at the address provided when you registered for the event containing a link to a survey on the Survey Monkey platform (SurveyMonkey Europe UC, 2nd Floor, 2 Shelbourne Buildings, Shelbourne Road, Dublin, Ireland).

The privacy policy for Survey Monkey can be found here: https://de.surveymonkey.com/mp/legal/privacy-policy/.

You can withdraw your consent at any time if you do not want us to use your data to send you a satisfaction survey regarding the events you have booked and visited, particularly by email (see V.). The legal basis is Article 6 Para. 1(f) GDPR. We have a legitimate interest in optimizing our services and adapting them to better suit your needs.

How long is this data stored for?

We are permitted to store your data for as long as is necessary for contract performance. We are allowed to store much of your data at least until a contract has been performed, and subsequently within the statutory limitation period of 3 years. We are allowed to store data until the maximum limitation period expires in order to assert or defend legal claims, if necessary. If we are obliged to retain certain data, we are authorized to store this data until the end of the retention period laid down in Section 257 of the German Commercial Code and Section 147 of the German Tax Code. The legal basis is Article 6 Para. 1(c) GDPR in conjunction with these laws. These retention periods can be up to 10 years.

Do I have to provide this data?

Our events constitute voluntary services. However, at least the following details are required when registering for The smarter E Industry Days and creating your The smarter E Login account: name, email address, job title, company name and country. Without this information, we cannot send you your order confirmation and access data, nor can we accurately assign your order to your company.

16.2 Participation in digital events

If you take part in digital events as part of The smarter E Industry Days, your usage data and personal data may be processed by third party providers of the various technical platforms used; your data may also be viewed and, if necessary, processed by the organizations responsible for organizing and running these events (see the general terms and conditions of participation in The smarter E Industry Days).

The digital exhibitor events at The smarter E Industry Days are usually hosted on external webinar platforms. How much of your personal data is processed when you take part in one of these individual events will depend on the platform and set-up used.

The primary organizer and individual event organizers for The smarter E Industry Days are each responsible for running their events and selecting their preferred platform. Any additional data you provide when registering with a platform for a particular digital event will be made available to the platform operator and event organizer. Below are links to the privacy policies of the platforms most frequently used by individual event organizers:

These platforms usually collect your metadata (e.g. IP address, timestamp), details of your software (e.g. operating system, browser) and hardware (e.g. webcam, microphone), and the personal data you provide when you register (e.g. name, email address); with your consent, they also process your video, audio and chat content and any other content that you share (e.g. desktop, individual applications).

The basis of the legitimate interest in processing this data is the running of the digital event (proper performance of a contract, Article 6 Para. 1(b) GDPR), i.e. enabling you to participate in an interactive event and upholding the event organizer’s and/or The smarter E Industry Days’ legal rights in the event of claims. If you don’t want this data to be stored, you can chose not to participate in the event or not to provide certain data during the event (e.g. by turning off your camera).

16.3 Sending messages using the contact form

If you send a message to a company contact using the form provided, any data provided by you will be sent to said contact so they can process your request and reply by email. Provided you have given your consent to this processing by ticking the box next to the “send” button, your data will be processed pursuant to Article 6 Para. 1(a) GDPR. If you enter any sensitive information containing special categories of data (e.g. ethnic origin, political opinion, religion or beliefs, trade union membership, genetic or health status or sexual orientation) into the “message” field, you are giving your consent for this data to be processed.

16.4 Networking using Wonder.me

The data you enter is collected and processed for the purposes of video conferencing as a form of networking within the scope of a contractual relationship pursuant to Article 6 Para. 1(a) GDPR. Our legitimate interest lies in providing an effective video conferencing service for networking. Personal data must be provided in order to use this video conferencing tool. If you do not provide this data, you will unfortunately not be granted access.

What types of data are processed?

We use the Wonder video conferencing tool as our networking platform. Wonder is a software solution from Yotribe GmbH, Kommandantenstraße 77, 10117 Berlin, Germany. Their privacy policy is available here: www.wonder.me/privacy-policy.

Various types of data are processed when using Wonder. Exactly how much data is processed depends on what information you provide before joining a Wonder room and during your participation in the room. Wonder processes both user information (first name, surname and email address) and meeting metadata (cookies and usage data).

In order to transmit your video and audio content, Wonder also processes the data from the microphone and camera on your end device while your meeting is in progress. Wonder does not store any of these recordings.

Wonder collects usage data whenever you access its service. This includes your IP address, browser type, the pages that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Wonder also uses cookies and similar analytics tools to analyze how its service is used and identify areas for improvement. You can instruct your browser to refuse all cookies, but this may mean you are unable to use some parts of Wonder’s service. Examples of cookies used by Wonder include:

  • Session cookies: Session cookies are essential for using the service.
  • Preference cookies: Presence cookies are used to store settings and user preferences.
  • Security cookies: Security cookies contain essential security settings.

Who is this data shared with?

Your information, in particular your personal data, may be transferred to and stored on computers outside of your state, province or country. By using Wonder, you agree to the terms of the company’s privacy policy, including the transfer of your data. Wonder ensures that your data is treated securely and, in line with its privacy policy, it ensures than no data is transferred to an organization or country without adequate data protection standards.

Personal data processed in relation to your participation in online events will not be passed on to third parties unless specifically required to facilitate Wonder’s service.

16.5 Booking and running online meetings

Why do we process your data?

When you book a meeting with an exhibitor contact via their company’s digital profile, any information you enter will be sent to said contact so they can process your request and confirm your appointment. Your data will be processed pursuant to Article 6 Para. 1(b) GDPR for the purposes of fulfilling our contractual obligations as organizers of The smarter E Industry Days. Exhibitors and, where applicable, external service providers will only process your data for the purpose of booking meetings.

We use Jitsi for video and phone conferences, online meetings and webinars (hereinafter referred to collectively as “online meetings”). Jitsi is open-source software which exhibitors can use to host their own online meetings. Various types of data are processed when using Jitsi. When you first join a Jitsi meeting, you will be asked to provide your name. This name will be processed for the duration of the meeting and then erased. Your IP address and audio, video and chat content will also be processed while the meeting is in progress. The legal basis for this is also Article 6 Para. 1(b) GDPR, since we have a contractual obligation to provide a videoconferencing service.

Personal data processed in conjunction with participation in online meetings is never passed on to third parties.

How long is this data stored and do I have to provide it?

Data from online meetings is not stored or processed in any other way once the meeting ends.

There is no obligation for you to provide data. However, if you want to arrange an online meeting, you will need to provide an email address so that we can book your appointment. In order to establish a connection for the online meeting, Jitsi must also process your IP address and any and all audio, video and chat content. If you enter any additional data, you do so on a voluntary basis.

17. Messenger (Login-Area)

In the login area you have the possibility to send a message to an exhibitor via a message form. By clicking on "Send" you authorize Solar Promotion to send the entered message by email to the specified recipient. Solar P will not save the data and will not pass it on to third parties.

Why do we process this data?

Under Article 6 para 1(a) GDPR, we are allowed to process data that you enter into our message form as you have given your consent to such processing by clicking the “send” button. If you enter any sensitive information containing special categories of data (e.g. racial or ethnic origin, political opinion, religion or beliefs, trade union membership, genetic or health status or sexual orientation) into the “message” field, you are giving your consent for this data to be processed.

How long is the data stored for? Do I have to provide this data?

The data are not stored and will be erased from our servers´ main memory after the message is sent.

There is no obligation for you to provide this data, nor is it necessary for the conclusion of a contract with us. Use of the contact form requires an email address to be entered, however, because otherwise the exhibitor will not be able to respond. If you enter any additional data, you do so on a voluntary basis.

III. What is the source of my data?

Generally speaking, we obtain your data from you. In some cases, data may originate from one of the following sources:

  • Publicly available commercial registers or registers of associations (company name, addresses)
  • Credit reference agencies (names and addresses) and address brokers (addresses), if we are unable to reach you at your address.
  • Facebook Inc., 4 Grand Canal Square, Dublin 2, Ireland, based on your consent given when registering using your Facebook account (Facebook user name, first name, last name, email address, profile picture, gender, link to your Facebook profile, time zone, language settings)
  • LinkedIn Corp., 2029 Stierlin Court, Mountain View, CA 94043, USA based on your consent given when registering using your LinkedIn account (first name, last name, email address, profile picture, link to your LinkedIn profile, header of your LinkedIn profile, city of residence, place of residence, information given under “Skills & Endorsements”, “industry”, summary, number of contacts, most recently shared article)

IV. Will my data be transferred to third parties?

We transfer some of the above-mentioned data to the following data processors for the following purposes:

  • Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA (Google Analytics)
  • Freiburg Wirtschaft Touristik und Messe GmbH & Co. KG (FWTM), Neuer Messplatz 3, 79108 Freiburg (operation of ticket shop and visitor registration, invoicing, payment collection)
  • ADITUS GmbH, Straße der Nationen 5, 30539 Hannover (sub-contractor of FWTM)
  • VD Mayr GmbH & CO. KG and Veranstaltungsdienst Paul Mayr GmbH & Co. KG, Poccistraße 8, 80336 Munich (invoicing and payment collection)
  • Adventics GmbH, Münchener Straße 23 a, 85540 Haar bei München (lead tracking if you voluntarily give your consent to having the barcode on your ticket scanned by exhibitors at exhibitions)
  • mpc networks GmbH, Max-Planck-Str. 22, 70806 Kornwestheim (hosting and IT services)
  • SurveyMonkey Europe UC, 2nd Floor, 2 Shelbourne Buildings, Shelbourne Road, Dublin, Ireland (Customer satisfaction surveys are carried out via the platform SurveyMonkey).
  • Usercentrics GmbH, Sendlinger Str. 7, 80331 Munich (obtaining and managing the consent of website users for data processing)
  • Foreign representations of Solar Promotion International GmbH, https://www.thesmartere.de/contact/contacts
  • Aranda Eventos e Congressos Ltda, Alameda Olga, 315, 01155-040 São Paulo SP, Brasilien (co-organizer Brazil, Brazilan adresses only)
  • EJKT MEXICO EVENTS, LLC, 6430 Rockledge Drive, Suite 200, Bethesda, MD 20817, United States of America (co-organizer Mexico, Mexican adresses only) Tarsus México, Av. Insurgentes Sur 664, floor 4, Col. del Valle 03100 Mexico City; Mexico (co-organizer Mexico, Mexican adresses only)
  • where necessary, other data processors operating in the fields of sales, PR, hosting, IT services, personnel services, printing services and the destruction of data carriers

Data processors will only process data under our instruction; they will not do so for their own purposes.

In certain cases, some of your data may be transferred to the following recipients for the purposes described below, either if you have given your consent to this (Article 6 para 1(a) GDPR, if we have a legal obligation to do so (Article 6 para. 1 (c) GDPR, or if it is necessary in order to safeguard our legitimate interests (Article 6 para 1(f) GDPR):

  • Solar Promotion GmbH, Kiehnlestr. 16, 75172 Pforzheim (postal and email advertising, provided you have given your consent and / or pursuant to Art. 6 para. 1 f) GDPR for internal administrative purposes and for internal communication within the Solar Promotion Group
  • Messe München GmbH, Messegelände, 81823 Munich (postal and email advertising, provided you have given your consent)
  • JENTIS GmbH Schönbrunner Straße 231, 1120 Vienna, Austria (tracking optimization of websites, if you have given your consent to this)
  • Facebook Inc., 4 Grand Canal Square, Dublin 2, Ireland and USA (based on your consent given when registering using your Facebook account)
  • LinkedIn Corp., 2029 Stierlin Court, Mountain View, CA 94043, USA (based on your consent given when registering using your LinkedIn account)
  • Exhibitors (redemption of vouchers, postal and email advertising, provided you have given your consent)
  • SIX Payment Services Germany GmbH (SIX), Langenhorner Chaussee 92-94, 22415 Hamburg (payment service provider): Data transferred to SIX for payment processing will be encrypted. This data will be entered at the premises of certified, external payment providers. We ourselves do not save any credit card or account data.
  • Postal and telecommunications companies (dispatch and communication)
  • Prosecuting authorities, courts for the assertion or defense of legal claims, auditors, lawyers or tax consultants, insurance companies for processing claims

Where the processors or other recipients are located outside the EU or the European Economic Area, an adequate level of data protection shall be established by concluding standard contractual clauses adopted by the European Commission with the respective contractual partner

V. What rights do I have with respect to my data?

Under the provisions of Article 15 GDPR, you have the right to request information on whether we process your personal data and on which data we process. You have the right to request the rectification and completion of incomplete personal data pursuant to Article 16 GDPR. Under the provisions of Article 17 GDPR, you have the right to have your data deleted, or under the provisions of Article 18 GDPR, to have it made unavailable. Pursuant to Article 21 GDPR, you have the right to receive any data transmitted to us on the basis of consent or a contract, provided that the data is processed by automated means. If you wish, and if this is technically possible, we will transfer this data to a third party. In certain circumstances, your rights may be limited, or excluded, by law.

If we process data to safeguard our own interests exclusively on the basis of Article 6 para 1(f) GDPR, you have the right to object to your data being processed for reasons arising from your particular situation. Should you object, we will no longer process the data concerned unless we can demonstrate compelling legitimate grounds for the processing thereof, grounds which override your interests, rights and freedoms, or unless such processing serves for the enforcement of legal claims.

Furthermore, you may withdraw your consent to the use of your data for advertising purposes at any time without incurring any costs other than the cost of transmitting the notification at the basic rate. You have the right to object to being sent advertising emails at any time free of charge, for example by clicking on the unsubscribe button at the end of such an email. You also have the option to object by writing an email to unsubscribe[at]thesmartere.com .

If you have given your consent to data processing, you have the right to withdraw that consent at any time. Withdrawing your consent will not affect the legality of processing until such withdrawal is received. You can object by writing an email to unsubscribe[at]thesmartere.com . Under 3.5, you may withdraw your consent to the use of cookies requiring consent at any time. Once your objection has been received, your data will no longer be processed. This shall not apply if we have the legal right or obligation to do so.

You have the right to lodge complaints in connection with data protection to a data protection authority, in particular to: Landesbeauftragter für Datenschutz und Informationsfreiheit, Königstraße 10a, D-70173 Stuttgart.

Date: February, 2024

VI. The smarter E Industry Days

The smarter E Industry Days is a virtual b2b event organized by Solar Promotion. The main aims of the event are to promote knowledge transfer, bring suppliers and visitors together and provide networking opportunities and platforms for discussion.

1. The organizer

Solar Promotion is the primary organizer of The smarter E Industry Days and its accompanying program. The smarter E Industry Days also feature a large number of individual events which are organized and funded independently by various external organizations (individual event organizers). The primary organizer has no input into the content or registration requirements for these individual events, nor is it liable for any claims made against the individual event organizers.

2. Scope

These terms apply to all users (visitors) who register for The smarter E Industry Days or any individual events or other services offered as part of The smarter E Industry Days via the website of Solar Promotion GmbH. By registering for or attending a virtual event, users accept these terms.

Individual event organizers may also include their own additional terms of participation in the confirmation process where necessary for the running of their individual events. The same applies for any third parties hired by the organizer to provide services as part of The smarter E Industry Days. Users will be notified of any additional terms of participation during the booking process and/or by the individual event organizer.

3. Registration, conclusion of contract

To participate in The smarter E Industry Days, users must register in advance using the central The smarter E Login system. By registering for The smarter E Industry Days, users also gain access to The smarter E Login area. For The smarter E Industry Days, the following mandatory information must be provided in addition to the fields listed in Paragraph IV (note that this information cannot be edited later):

  • Job title
  • Company name
  • Country

We process the above information, in addition to your title, name and email address, for the purposes of sending out order confirmations and access data as well as accurately assigning your order to your company. The legal basis for this processing of the data which you have entered into the required fields is Article 6 Para. 1(b) GDPR.

The contract for participation in The smarter E Industry Days is concluded when users receive their general booking confirmation or, in the case of individual events, when they receive their registration confirmation from the individual event organizer. Solar Promotion coordinates the registration process between users and individual event organizers. However, in some cases, the individual event organizer may need to organize their own separate registration process for their event. The legal relationship between Solar Promotion and users does not extend to any individual events. In particular, the contract of participation for any individual event is an agreement between the user and the individual event organizer only. Any complaints must therefore be raised directly with the individual event organizer.

4. Services, costs

The smarter E Industry Days comprise the following services:

  • Online events (presentations)
  • Digital company profiles
  • Contact forms
  • Video conferencing facilities for meetings
  • Networking space with video conferencing facilities
  • Live streaming (keynote speeches and award ceremony)

Unless otherwise indicated, The smarter E Industry Days, its accompanying program and any individual events are free of charge to attend.

5. Cancellation, withdrawal

If there is a material change of circumstances that could not have been foreseen upon conclusion of the contract, both the main and individual event organizers reserve the right to postpone, cancel or amend the content of The smarter E Industry Days, its individual events or any other elements of the program, even at short notice. Users have no additional rights to assert claims (e.g. to compensation or a replacement event) in this case. Material grounds include, but are not limited to:

  • Force majeure, e.g. natural disasters or similar, official bans/blockages, infrastructure failure, serious accidents, illness, epidemics or any similar situation where public safety is at risk;
  • Absence of key organizational partners (e.g. infrastructure, technical crew or supply crew, security, etc.) where despite reasonable efforts no appropriate replacement can be found;
  • Absence of key figures in the implementation of The smarter E Industry Days or its individual events (speakers, organizing staff, etc.) and/or absence of the necessary technical infrastructure for the event (internet, server, network technology, other hardware, etc.);
  • Official instructions issued after these general terms and conditions of participation come into force, which mean that it is no longer reasonable for the primary organizer and/or its partners (co-organizers, exhibitors, etc.) to run the event as planned without unjustifiable effort or expense;
  • Any other comparable grounds.

The smarter E Industry Days management team, anyone authorized by them and anyone with the necessary permissions from the operators of the technical infrastructure all have the authority to issue instructions with respect to the entire virtual event environment of The smarter E Industry Days. Anyone who acts illegally, contravenes these general terms and conditions of participation, or endangers any other person or the running of the event may be temporarily or permanently removed from The smarter E Industry Days or the digital event platforms. In such cases, no compensation will be paid for any expenses already incurred.

6. Data protection

The data provided by users (title, first name, surname, email address, job title, company name and country) may be used by the primary organizer for the purpose of running The smarter E Industry Days; the data may also be passed on for the same purpose to individual event organizers whose events feature in a user’s registration and to third parties contracted by the primary organizer or individual event organizers. The legal basis for this data transfer is Article 6 Para. 1(b) GDPR. The data is primarily used for the following purposes:

  • Event planning and organizing the registration process
  • Communicating with users about the event, including before, during and after the event, e.g. registration confirmations, program information, communicating results and follow-up activities (details about supplementary information or discussions);
  • Performing entry checks and system access controls;
  • Providing services requested by users e.g. certificates of participation;
  • Fulfilling legal obligations and documentation requirements, and ensuring traceability in the event of disputes or claims.

The primary organizer will not pass on any personal data to third parties not involved with The smarter E Industry Days. The individual event organizers have confirmed to the primary organizer that they only use data for the agreed purposes, and only in strict compliance with Germany’s data protection standards and the EU-GDPR. The individual event organizers also confirm that any third parties contracted by them are bound by these same obligations.

Users can withdraw consent to the processing of all or part of their data at any time. Their request must be made in writing and can be directed to either the primary organizer or a specific individual event organizer (Article 7 Para. 3 GDPR). Generally, users who withdraw their consent will no longer be able to attend the corresponding individual event and/or The smarter E Industry Days.

INFORMATION ON THE JOINT RESPONSIBILITY PURSUANT TO ART. 26 PARA. 2 SENTENCE 2 OF THE GENERAL DATA PROTECTION REGULATION (GDPR)

Information on the joint responsibility of

Solar Promotion GmbH, Kiehnlestr. 16, 75172 Pforzheim, Germany – hereinafter referred to as “SP” –

and

Freiburg Wirtschaft Touristik und Messe GmbH & Co. KG, Rathausgasse 33, 79108 Freiburg, Germany – hereinafter referred to as “FWTM” –

pursuant to Art. 26 Para. 2 Sentence 2 of the General Data Protection Regulation (GDPR)

What is the reason for this joint responsibility?

The parties work together on the organization of exhibitions, conferences and other events on the basis of multiple cooperation agreements. The purpose of the parties’ cooperation is the collaborative organization of events.

For the events

  • Intersolar Europe
  • EM-Power Europe
  • Power2Drive Europe
  • ees Europe
  • The smarter E Europe
  • GETEC
  • Klimaneutrale Kommunen

(hereinafter jointly referred to as “Events”)

SP and FWTM act as close collaboration partners. The parties have agreed on a division of the responsibility for data processing into different domains.

How are personal data processed and by whom?

(3) SP is the primary manager of the CRM system, where contact details of event visitors (hereinafter referred to as “Visitors”) are processed.

(4) FWTM is the primary manager of the “exhibitor system,” where contact details of event exhibitors (hereinafter referred to as “Exhibitors”) are processed.

What have the parties agreed?

Within the scope of their joint responsibility under data protection law, SP and FWTM have agreed which party is to fulfill which obligations pursuant to the GDPR. This relates in particular to ensuring the rights of the data subjects and meeting the requirements to provide information pursuant to Articles 13 and 14 GDPR.

The responsibilities are divided between the parties in accordance with the parties’ respective domains (hereinafter referred to as “Domains”) as defined in Appendix 1 et seq., i.e. each party is responsible for the tasks described in Appendix 1 et seq. / for the relevant processing activities up to any handover points stated.

What impact does this have on data subjects?

Notwithstanding their joint responsibility, the parties shall fulfill the data protection obligations in accordance with their respective competences for the individual Domains as follows:

  • Within the scope of the parties’ joint responsibility, FWTM is responsible for ensuring the rights of data subjects pursuant to Art. 7 Para. 3, 15, 16, 17, 18, 20, 21 GDPR with regard to Exhibitors and its own suppliers. In all other cases (for Visitors and conference attendees, potential Exhibitors, speakers and its own suppliers), SP is responsible for ensuring the rights of data subjects pursuant to Art. 7 Para. 3, 15, 16, 17, 18, 20, 21 GDPR.
  • SP and FWTM shall provide the data subjects in their respective Domains of responsibility with the necessary information pursuant to Art. 13 and 14 GDPR in a precise, transparent, understandable and easily accessible form and in clear and simple language at no cost to the data subjects.
  • Rights pertaining to data protection should primarily be asserted with the party that is responsible for the relevant Domain pursuant to the agreement on joint responsibility.
  • If a data subject asserts one of his or her rights with one of the parties within the scope of the parties’ joint responsibility, this party shall forward the claim to the other party without delay insofar as the data subject’s claim concerns processing conducted by said other party.
  • Data subjects shall receive a reply from the body that is responsible for the relevant Domain pursuant to the agreement on joint responsibility.

Appendix 1: Cooperation regarding the data of Visitors and conference participants as well as potential Visitors and conference participants

Shared purposes of data processing:

  • Sale of (online) tickets to Visitors (“print@home”)
  • Organization of exhibitions, conferences (workshops, seminars, presentations, etc.)
  • Customer service including complaint handling
  • Collection of invoiced sums and enforcement of legal claims
  • Marketing and advertising, market research
  • On-site sale of event tickets at ticket machines (“terminals”)
  • Ticket checks at exhibition events
  • Collection and evaluation of Visitor profiles (areas of interest, occupational status, etc.)

Shared resources for data processing:

  • Online ticket shop www.messe-ticket.de/INTERSOLAR
  • CRM system
  • Reservix (for GETEC)

Data subjects:

  • Event Visitors including conference participants and members of the press
  • Speakers (conferences only)
  • Potential clients

Roles and tasks of SP:

  • Ticket sales
  • Setup and maintenance of a CRM system
  • Visitor advertising

Roles and tasks of FWTM:

  • Technical registration of Visitors, setup of ticket shop at www.messe-ticket.de/INTERSOLAR
  • Lead tracking (if applicable and with customer consent)
  • Ticket sales for GETEC

Appendix 2: Cooperation regarding the data of Exhibitors and sponsors

Shared purposes of data processing:

  • Organization of the exhibition
  • Rental of (exhibition) booth space
  • Customer service including Exhibitor support and complaint handling
  • Advertising and marketing
  • Information on and sale of additional exhibition participation offers (sponsorship, catalogs, award entries, presentations at conferences and as part of the accompanying program, etc.)

Shared resources for data processing:

  • ERP system
  • CRM system
  • Registration system
  • Content management system

Data subjects:

  • Employees of the exhibiting companies including media partners and sponsors
  • External points of contact for the exhibiting companies (e.g. employees of agencies)
  • Potential Exhibitors

Roles and tasks of SP:

  • Exhibitor support (customer service) regarding sales and marketing
  • Exhibitor data management
  • Advertising to Exhibitors (for FWTM exhibitions, insofar as this is allowed by Section 7 of the German Act against Unfair Competition, UWG)
  • Newsletters with information on the content and organization of events

Roles and tasks of FWTM:

  • Collection, modification (if necessary) and management of Exhibitor data, in particular via the creation of registration documents and online ordering systems for Exhibitors
  • Exhibitor support with regard to (exhibition) equipment and logistics, organization
  • Exhibitor registration
  • Information provision and support for the Exhibitors and their points of contact with regard to the online store (https://cockpit.thesmartere.de)
  • Newsletters with information on the content and organization of events

Appendix 3: Websites for joint exhibitions such as Intersolar Europe, ees Europe, Power2Drive Europe and EM-Power

Shared purposes of data processing:

  • Maintenance of a uniform website appearance and uniform offers and information for (potential) event Visitors and (potential) Exhibitors
  • Provision of and links to company and third-party offers in conjunction with the events (ticket shop, cockpit, newsletter registration, Messe München, etc.)

Shared resources for data processing:

Websites:

Solar Promotion GmbH

FWTM

Data subjects:

Website Visitors

Roles and tasks of SP:

  • Website design, creation and maintenance, query handling
  • Selection of CMS and assignment of access rights
  • Analysis of user behavior, e.g. via the use of cookies

Roles and tasks of FWTM:

  • Maintenance of the website subsections “Travel services,” “Logistics” and “Technics”
  • Query handling
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